Krafton, the company that owns and operates PUBG, has released its latest earnings report. In addition to financial figures, the report shines a light on how well the game is performing these days.
More and more live service games are going free-to-play, with PUBG having done so in January of this year, and Fall Guys having done the same in June. A big part of that is likely to bring in more players, especially because all of the big, successful live service titles like Apex Legends and Destiny 2 are free-to-play. And according to developer Krafton's preliminary earnings report for the first half of 2022, PUBG going free to play has certainly helped.
PUBG: Battlegrounds got a name change (opens in new tab) last year ahead of its transition to free-to-play, circumstances which have also opened the floodgates to brand collaborations, most recently with Assassin's Creed (opens in new tab), which we thought was kind of weird to be honest. Either way, revenue for Krafton is overall up, though it's not clear how much of that is coming from PUBG Mobile or Krafton's other mobile PUBG-adjacent shooter, New State Mobile.
PUBG Mobile is doing big business, too, contributing to Krafton's overall mobile revenue reaching $550.7 million during the first half of the year. Krafton's newer mobile game, New State Mobile, saw gains, too, with total play time and "play frequency" increasing during the latest quarter.
That's obviously a huge amount of players, and it's more than likely that most of them haven't stuck around as regular players. But whether or not all of those users are sticking around or not likely doesn't matter, as the report also states that "average revenue per user increased more than 20%" quarter on quarter.
Buying PUBG Mobile Accounts at z2u.com is very easy and simple. You don't need to be confused and afraid to make cheap PUBG Mobile Accounts transactions because here you can directly chat with the seller for how transactions and the system on https://www.z2u.com/pubg-mobile/accounts-5-4676 can minimize the occurrence of fraud when purchasing PUBG Mobile Accounts.